{"id":34689,"date":"2026-07-22T23:06:03","date_gmt":"2026-07-22T23:06:03","guid":{"rendered":"https:\/\/saharanews.in\/?p=34689"},"modified":"2026-07-22T23:06:03","modified_gmt":"2026-07-22T23:06:03","slug":"bengaluru-couples-5-money-rules-go-viral-their-spend-on-life-not-image-mantra-strikes-a-chord","status":"publish","type":"post","link":"https:\/\/saharanews.in\/?p=34689","title":{"rendered":"Bengaluru couple\u2019s 5 money rules go viral; their \u2018spend on life, not image\u2019 mantra strikes a chord |"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<div class=\"e9jwa\">\n<div class=\"vdo_embedd\">\n<div class=\"GfdvZ\">\n<section class=\"_bIDB  clearfix id-r-component leadmedia undefined undefined  E9tg9 \" style=\"top:0px\">\n<div class=\"_bIDB\" data-ua-type=\"1\" onclick=\"stpPgtnAndPrvntDefault(event)\">\n<div class=\"ypVvZ\">\n<div class=\"WGttI\"><img src=\"https:\/\/static.toiimg.com\/thumb\/msid-132562826,imgsize-114564,width-400,height-225,resizemode-4\/bengaluru-couples-5-money-rules-go-viral.jpg\" alt=\"Bengaluru couple\u2019s 5 money rules go viral; their \u2018spend on life, not image\u2019 mantra strikes a chord\" title=\"Their practical financial habits are winning praise on social media.\" decoding=\"async\" fetchpriority=\"high\"\/><\/div>\n<\/div>\n<\/div>\n<div class=\"Ta7d_ img_cptn\"><span title=\"Their practical financial habits are winning praise on social media.\">Their practical financial habits are winning praise on social media.<\/span><\/div>\n<\/section>\n<\/div><\/div>\n<\/div>\n<p>Money advice is everywhere these days, but the conversations getting the most attention are often the simplest ones. Instead of talking about expensive lifestyles or quick ways to build wealth, many people are sharing the everyday habits that help them manage their finances better.<!-- --> A Bengaluru couple has now gone viral after opening up about the money rules they follow at home, and many social media users say the approach feels practical and relatable.<span class=\"id-r-component br\" data-pos=\"3\"\/>Megha and Shubham, who run the Instagram account @the12absproject, recently shared a video explaining the five financial principles they live by. The couple, who have a toddler, a pet dog, and two full-time jobs, said these are the rules that have helped their family manage money in a way that works for them.<span class=\"id-r-component br\" data-pos=\"7\"\/><\/p>\n<p><h2>Rule 1: Spend on what adds value to your life<\/h2>\n<\/p>\n<p><span class=\"id-r-component br\" data-pos=\"9\"\/>The couple believes there is a difference between spending to enjoy life and spending to impress others.<span class=\"id-r-component br\" data-pos=\"11\"\/>Explaining their first rule, Shubham said, \u201cSpend on our life, not our image. We never spend money to show off, but we spend freely on what genuinely makes us happy. No fancy cars, no branded clothes, no jewelry that just goes into a locker.\u201d<span class=\"id-r-component br\" data-pos=\"13\"\/>Megha added that they do not compromise on their home or the residential society where they live because that is where they spend most of their time and where they are raising their daughter.<span class=\"id-r-component br\" data-pos=\"16\"\/><\/p>\n<p><h2>Rule 2: Make memories instead of collecting things<\/h2>\n<\/p>\n<p><span class=\"id-r-component br\" data-pos=\"18\"\/>For the couple, experiences always take priority over buying more possessions.<span class=\"id-r-component br\" data-pos=\"20\"\/><span class=\"id-r-component br\" data-pos=\"22\"\/>Sharing this thought, Shubham said, \u201cMemories over things. Every single time.\u201d<span class=\"id-r-component br\" data-pos=\"24\"\/>Megha said they make it a point to take an international trip every summer. They also plan several staycations during the year and visit their parents whenever needed, especially during festivals.<span class=\"id-r-component br\" data-pos=\"26\"\/><\/p>\n<p><h2>Rule 3: Don&#8217;t compromise on health<\/h2>\n<\/p>\n<p><span class=\"id-r-component br\" data-pos=\"28\"\/>Their third financial rule is to keep investing in health and fitness.<span class=\"id-r-component br\" data-pos=\"31\"\/>Talking about this, Shubham said, \u201cFitness is non-negotiable. If we stay fit now, we don&#8217;t have to spend lakhs on clearing hospital bills later.\u201d<span class=\"id-r-component br\" data-pos=\"33\"\/>Megha added, \u201cClean eating, better products, gym memberships, and no compromises. No, we&#8217;ll start again next month. Our body is the longest investment we&#8217;ll ever make.\u201d<span class=\"id-r-component br\" data-pos=\"35\"\/><\/p>\n<p><h2>Rule 4: Grow investments every year<\/h2>\n<\/p>\n<p><span class=\"id-r-component br\" data-pos=\"37\"\/>The couple also aims to invest more every year than they did the previous year.<span class=\"id-r-component br\" data-pos=\"39\"\/>According to Megha, they carefully plan both short-term and long-term financial goals. <!-- -->She summed up their thinking by saying, \u201cThe number on our investment portfolio matters more than the car standing outside our house.\u201d<span class=\"id-r-component br\" data-pos=\"43\"\/><\/p>\n<p><h2>Rule 5: Share the financial responsibilities<\/h2>\n<\/p>\n<p><span class=\"id-r-component br\" data-pos=\"45\"\/>The last rule is about splitting responsibilities instead of leaving everything to one person.<span class=\"id-r-component br\" data-pos=\"47\"\/>Megha handles fixed monthly expenses such as rent, utility bills, and salaries of domestic workers. Shubham looks after other expenses, including credit card bills, groceries, and travel.<span class=\"id-r-component br\" data-pos=\"51\"\/>Concluding the video, Shubham said, \u201cThese aren&#8217;t perfect rules, but these are ours,\u201d while Megha added, \u201cAnd this is what has worked for our family so far.\u201d<span class=\"id-r-component br\" data-pos=\"53\"\/><\/p>\n<p><h2>The internet found the advice relatable<\/h2>\n<\/p>\n<p><span class=\"id-r-component br\" data-pos=\"55\"\/>The couple posted the video with the caption, \u201cHere are the 5 money rules keeping us sane as a millennial family in Bengaluru.\u201d<span class=\"id-r-component br\" data-pos=\"57\"\/>Many people appreciated their approach in the comments section. One user wrote, \u201cSpending on life, not image &#8211; such a refreshing mindset.\u201d Another commented, \u201cNot perfect rules, but definitely practical for modern couples.\u201d A third user said, \u201cThis is inspiring,\u201d while another added, \u201cLoved how they divide expenses.\u201d<span class=\"id-r-component br\" data-pos=\"59\"\/><span class=\"strong\" data-ua-type=\"1\" onclick=\"stpPgtnAndPrvntDefault(event)\">Disclaimer: This article is based on a social media post and online reactions. The Times of India has not independently verified the claims made in the post.<\/span><span class=\"id-r-component br\" data-pos=\"61\"\/><span class=\"id-r-component br\" data-pos=\"62\"\/><span class=\"strong\" data-ua-type=\"1\" onclick=\"stpPgtnAndPrvntDefault(event)\">Thumb image: Instagram <\/span> <span class=\"id-r-component br\" data-pos=\"65\"\/><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/timesofindia.indiatimes.com\/etimes\/trending\/bengaluru-couples-5-money-rules-go-viral-their-spend-on-life-not-image-mantra-strikes-a-chord\/articleshow\/132562769.cms\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Their practical financial habits are winning praise on social media. Money advice is everywhere these days, but the conversations getting the most attention are often the simplest ones. Instead of talking about expensive lifestyles or quick ways to build wealth, many people are sharing the everyday habits that help them manage their finances better. A&#8230;<\/p>\n","protected":false},"author":1,"featured_media":34690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[],"class_list":["post-34689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-life-style"],"_links":{"self":[{"href":"https:\/\/saharanews.in\/index.php?rest_route=\/wp\/v2\/posts\/34689","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/saharanews.in\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/saharanews.in\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/saharanews.in\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/saharanews.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=34689"}],"version-history":[{"count":0,"href":"https:\/\/saharanews.in\/index.php?rest_route=\/wp\/v2\/posts\/34689\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/saharanews.in\/index.php?rest_route=\/wp\/v2\/media\/34690"}],"wp:attachment":[{"href":"https:\/\/saharanews.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=34689"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/saharanews.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=34689"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/saharanews.in\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=34689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}